{"title":"RAFA Superfood","description":"\u003cp\u003e\u003cspan\u003eAt Rafa, we’re on a mission to craft the finest human-grade, freeze-dried meals and treats — made with love, backed by science, and built for life’s adventures. Subscribe to join our story and be part of the movement that’s raising the bar for pet food, the Aussie way.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"rafa-freeze-dried-kangaroo-steak-70g","title":"RAFA Freeze-Dried Kangaroo Steak 70g","description":"\u003cp data-start=\"3995\" data-end=\"4029\"\u003e\u003cstrong data-start=\"3995\" data-end=\"4029\"\u003eLean, Wild, and Full of Bounce\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"4031\" data-end=\"4286\"\u003eSourced from \u003cstrong data-start=\"4044\" data-end=\"4072\"\u003ewild Australian kangaroo\u003c\/strong\u003e, this treat is naturally lean, iron-rich, and a top choice for pets with allergies or food sensitivities. Kangaroo is one of the cleanest red meats on the planet — ethically wild-harvested and minimally processed.\u003c\/p\u003e\n\u003cp data-start=\"4288\" data-end=\"4485\"\u003eOur freeze-drying method keeps the nutrition locked in and the flavour intact. A brilliant, novel protein option for rotational diets, raw feeders, or pets who just like to keep things interesting.\u003c\/p\u003e\n\u003cp data-start=\"4487\" data-end=\"4661\"\u003e✔ Hypoallergenic and ideal for sensitive pets\u003cbr data-start=\"4532\" data-end=\"4535\"\u003e✔ Wild-sourced in Australia\u003cbr data-start=\"4562\" data-end=\"4565\"\u003e✔ High in protein and iron\u003cbr data-start=\"4591\" data-end=\"4594\"\u003e✔ Zero fillers or preservatives\u003cbr data-start=\"4625\" data-end=\"4628\"\u003e✔ Made and freeze-dried in Sydney\u003c\/p\u003e","brand":"RAFA Superfood","offers":[{"title":"Default Title","offer_id":51556633116971,"sku":null,"price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0878\/2250\/0139\/files\/IMG-1457.png?v=1764208690"},{"product_id":"rafa-freeze-dried-venison-steak-70g","title":"RAFA Freeze-Dried Venison Steak 70g","description":"\u003cp data-start=\"4705\" data-end=\"4742\"\u003e\u003cstrong data-start=\"4705\" data-end=\"4742\"\u003eRich, Clean and Wildly Nutritious\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"4744\" data-end=\"4997\"\u003eThis \u003cstrong data-start=\"4749\" data-end=\"4773\"\u003efree-roaming venison\u003c\/strong\u003e is a top-tier red meat option that’s both gentle on digestion and full of natural goodness. Rich in \u003cstrong data-start=\"4874\" data-end=\"4911\"\u003eiron, B vitamins and lean protein\u003c\/strong\u003e, it’s ideal for elimination diets, sensitive stomachs, or pets needing something new.\u003c\/p\u003e\n\u003cp data-start=\"4999\" data-end=\"5094\"\u003eFreeze-dried raw and unprocessed, this premium game meat offers real nourishment in every bite.\u003c\/p\u003e\n\u003cp data-start=\"5096\" data-end=\"5289\"\u003e✔ Single-ingredient, novel protein\u003cbr data-start=\"5130\" data-end=\"5133\"\u003e✔ Great for allergy-prone pets\u003cbr data-start=\"5163\" data-end=\"5166\"\u003e✔ Lean, digestible and iron-rich\u003cbr data-start=\"5198\" data-end=\"5201\"\u003e✔ Sourced from wild or farmed Australian venison\u003cbr data-start=\"5249\" data-end=\"5252\"\u003e✔ Freeze-dried to perfection in-house\u003c\/p\u003e","brand":"RAFA Superfood","offers":[{"title":"Default Title","offer_id":51557281857835,"sku":null,"price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0878\/2250\/0139\/files\/IMG-1473.png?v=1764219149"},{"product_id":"rafa-freeze-dried-green-lipped-mussels-60g","title":"RAFA Freeze-Dried Green Lipped Mussels 60g","description":"\u003cp data-start=\"3290\" data-end=\"3347\"\u003e\u003cstrong data-start=\"3290\" data-end=\"3347\"\u003eStraight from New Zealand Waters — Naturally Powerful\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"3349\" data-end=\"3623\"\u003eOur green-lipped mussels come from the clean, cold waters of New Zealand and are known for their natural support for \u003cstrong data-start=\"3466\" data-end=\"3500\"\u003ejoints, skin, and inflammation\u003c\/strong\u003e. Packed with omega-3s, glucosamine and chondroitin, these shellfish superstars are a brilliant addition to any pet's diet.\u003c\/p\u003e\n\u003cp data-start=\"3625\" data-end=\"3727\"\u003eWe freeze-dry them raw to retain their potency, crunch, and seafood flavour — no cooking, no nonsense.\u003c\/p\u003e\n\u003cp data-start=\"3729\" data-end=\"3950\"\u003e✔ Functional treat for joint and mobility support\u003cbr data-start=\"3778\" data-end=\"3781\"\u003e✔ Great for senior pets or active breeds\u003cbr data-start=\"3821\" data-end=\"3824\"\u003e✔ Single-ingredient with no additives\u003cbr data-start=\"3861\" data-end=\"3864\"\u003e✔ Crunchy and packed with marine goodness\u003cbr data-start=\"3905\" data-end=\"3908\"\u003e✔ Sustainably sourced, naturally preserved\u003c\/p\u003e","brand":"RAFA Superfood","offers":[{"title":"Default Title","offer_id":51557300338987,"sku":null,"price":24.95,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0878\/2250\/0139\/files\/IMG-1476.jpg?v=1764219561"},{"product_id":"rafa-freeze-dried-buffalo-steak-60g","title":"RAFA Freeze-Dried Buffalo Steak 60g","description":"\u003cp data-start=\"261\" data-end=\"297\"\u003e\u003cstrong data-start=\"261\" data-end=\"297\"\u003eRobust. Lean. Packed with Power.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"299\" data-end=\"549\"\u003eSourced from \u003cstrong data-start=\"312\" data-end=\"340\"\u003eAustralian water buffalo\u003c\/strong\u003e, this red meat is bold, nutrient-dense, and naturally lean. Buffalo is a brilliant alternative to beef — lower in fat, higher in iron, and rich in amino acids that support muscle health, energy, and recovery.\u003c\/p\u003e\n\u003cp data-start=\"551\" data-end=\"795\"\u003eWe freeze-dry it raw to lock in all that natural goodness without the need for preservatives or processing. It’s ideal for active dogs, working breeds, or pets who need a red meat protein that’s a little more rugged — but still easy on the gut.\u003c\/p\u003e\n\u003cp data-start=\"797\" data-end=\"1003\"\u003e✔ Naturally lean and iron-rich\u003cbr data-start=\"827\" data-end=\"830\"\u003e✔ Single-ingredient, novel protein\u003cbr data-start=\"864\" data-end=\"867\"\u003e✔ Great for working dogs and high-energy pets\u003cbr data-start=\"912\" data-end=\"915\"\u003e✔ No fillers, preservatives, or grains\u003cbr data-start=\"953\" data-end=\"956\"\u003e✔ Freeze-dried in-house to retain raw nutrition\u003c\/p\u003e","brand":"RAFA Superfood","offers":[{"title":"Default Title","offer_id":51557312659755,"sku":null,"price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0878\/2250\/0139\/files\/IMG-1479.png?v=1764219902"},{"product_id":"rafa-freeze-dried-wallaby-steak-60g","title":"RAFA Freeze-Dried Wallaby Steak 60g","description":"\u003cp data-start=\"1047\" data-end=\"1080\"\u003e\u003cstrong data-start=\"1047\" data-end=\"1080\"\u003eWild, Lean and Easy to Digest\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1082\" data-end=\"1378\"\u003eThis wild-harvested Aussie wallaby is as clean as it gets — low in fat, high in bioavailable protein, and ideal for sensitive pets or rotational feeding. Wallaby is a \u003cstrong data-start=\"1249\" data-end=\"1286\"\u003esustainably sourced novel protein\u003c\/strong\u003e, rich in iron, zinc, and B vitamins, while being incredibly gentle on the digestive system.\u003c\/p\u003e\n\u003cp data-start=\"1380\" data-end=\"1548\"\u003eFreeze-dried raw in our Sydney facility, this is a soft-textured, nutrient-rich treat or topper for dogs and cats who deserve something truly unique — and truly Aussie.\u003c\/p\u003e\n\u003cp data-start=\"1550\" data-end=\"1780\"\u003e✔ Ethically wild-sourced in Australia\u003cbr data-start=\"1587\" data-end=\"1590\"\u003e✔ Lean, hypoallergenic red meat\u003cbr data-start=\"1621\" data-end=\"1624\"\u003e✔ Supports energy, muscle tone and immune function\u003cbr data-start=\"1674\" data-end=\"1677\"\u003e✔ Suitable for elimination diets or sensitive tummies\u003cbr data-start=\"1730\" data-end=\"1733\"\u003e✔ Freeze-dried raw to preserve purity and taste\u003c\/p\u003e","brand":"RAFA Superfood","offers":[{"title":"Default Title","offer_id":51557324128555,"sku":null,"price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0878\/2250\/0139\/files\/IMG-1482.png?v=1764220104"},{"product_id":"rafa-freeze-dried-crocodile-steak-50g","title":"RAFA Freeze-Dried Crocodile Steak 50g","description":"\u003cp data-start=\"5950\" data-end=\"5990\"\u003e\u003cstrong data-start=\"5950\" data-end=\"5990\"\u003eA Little Wild. A Lot Hypoallergenic.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"5992\" data-end=\"6240\"\u003eMade from \u003cstrong data-start=\"6002\" data-end=\"6038\"\u003e100% Australian farmed crocodile\u003c\/strong\u003e, this exotic protein is perfect for pets with allergies or digestive issues. It’s naturally lean, high in protein, and easy on the gut — while offering a light, neutral flavour even fussy eaters enjoy.\u003c\/p\u003e\n\u003cp data-start=\"6242\" data-end=\"6320\"\u003eFreeze-dried raw with no additives, it's as clean and novel as pet treats get.\u003c\/p\u003e\n\u003cp data-start=\"6322\" data-end=\"6498\"\u003e✔ Hypoallergenic, novel protein\u003cbr data-start=\"6353\" data-end=\"6356\"\u003e✔ Low fat, high digestibility\u003cbr data-start=\"6385\" data-end=\"6388\"\u003e✔ Perfect for elimination diets\u003cbr data-start=\"6419\" data-end=\"6422\"\u003e✔ Raised under strict welfare standards\u003cbr data-start=\"6461\" data-end=\"6464\"\u003e✔ Freeze-dried to retain nutrition\u003c\/p\u003e","brand":"RAFA Superfood","offers":[{"title":"Default Title","offer_id":51557337039147,"sku":null,"price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0878\/2250\/0139\/files\/IMG-1485.png?v=1764220318"},{"product_id":"rafa-freeze-dried-chicken-breast-100g","title":"RAFA Freeze-Dried Chicken Breast 100g","description":"\u003cp data-start=\"305\" data-end=\"372\"\u003e\u003cstrong data-start=\"305\" data-end=\"372\"\u003e100% Human-Grade Aussie Chook — Lean, Clean, and Protein-Packed\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"374\" data-end=\"697\"\u003eThis one’s a classic. Made from \u003cstrong data-start=\"406\" data-end=\"443\"\u003epremium Australian chicken breast\u003c\/strong\u003e, our freeze-dried chook is high in protein, low in fat, and free from any fillers, flavours or funny business. It’s real meat, gently freeze-dried in our Sydney facility to lock in all the natural goodness without needing preservatives or refrigeration.\u003c\/p\u003e\n\u003cp data-start=\"699\" data-end=\"872\"\u003eWhether you're training, treating, or topping up meals, this lean cut is ideal for both dogs and cats — especially those watching their waistlines or with sensitive tummies.\u003c\/p\u003e\n\u003cp data-start=\"874\" data-end=\"1045\"\u003e✔ 100% Aussie chicken\u003cbr data-start=\"895\" data-end=\"898\"\u003e✔ Single-ingredient, no fillers or junk\u003cbr data-start=\"937\" data-end=\"940\"\u003e✔ High protein, low fat\u003cbr data-start=\"963\" data-end=\"966\"\u003e✔ Freeze-dried raw in-house\u003cbr data-start=\"993\" data-end=\"996\"\u003e✔ Great for everyday snacking or boosting meals\u003c\/p\u003e","brand":"RAFA Superfood","offers":[{"title":"Default Title","offer_id":51557350965547,"sku":null,"price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0878\/2250\/0139\/files\/IMG-1488.png?v=1764220511"},{"product_id":"rafa-freeze-dried-beef-steak-80g","title":"RAFA Freeze-Dried Beef Steak 80g","description":"\u003cp data-start=\"2571\" data-end=\"2618\"\u003e\u003cstrong data-start=\"2571\" data-end=\"2618\"\u003eBold, Meaty and All-Aussie Beef at Its Best\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"2620\" data-end=\"2862\"\u003eMade from \u003cstrong data-start=\"2630\" data-end=\"2672\"\u003e100% human-grade Australian beef steak\u003c\/strong\u003e, this freeze-dried treat is big on protein, iron, and flavour. We slice it fresh and gently freeze-dry it raw, preserving all the natural benefits without the need for cooking or chemicals.\u003c\/p\u003e\n\u003cp data-start=\"2864\" data-end=\"3053\"\u003eIt’s a hearty reward that fuels active pets, supports muscle maintenance, and delivers a serious protein punch. Great for growing pups, hardworking dogs, or just good dogs doing their best.\u003c\/p\u003e\n\u003cp data-start=\"3055\" data-end=\"3236\"\u003e✔ Sourced and made in Australia\u003cbr data-start=\"3086\" data-end=\"3089\"\u003e✔ Naturally high in protein and iron\u003cbr data-start=\"3125\" data-end=\"3128\"\u003e✔ Single-ingredient and filler-free\u003cbr data-start=\"3163\" data-end=\"3166\"\u003e✔ Freeze-dried raw for peak nutrition\u003cbr data-start=\"3203\" data-end=\"3206\"\u003e✔ Ideal for both cats and dogs\u003c\/p\u003e","brand":"RAFA Superfood","offers":[{"title":"Default Title","offer_id":51557385470251,"sku":null,"price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0878\/2250\/0139\/files\/IMG-1491.jpg?v=1764220675"},{"product_id":"rafa-freeze-dried-lamb-steak-80g","title":"RAFA Freeze-Dried Lamb Steak 80g","description":"\u003cp data-start=\"1833\" data-end=\"1885\"\u003e\u003cstrong data-start=\"1833\" data-end=\"1885\"\u003eTender Aussie Lamb, Full of Flavour and Goodness\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1887\" data-end=\"2113\"\u003eSourced from \u003cstrong data-start=\"1900\" data-end=\"1934\"\u003e100% Australian lamb\u003c\/strong\u003e, this rich red meat delivers protein, iron, and zinc in every bite. It’s perfect for supporting skin, coat, and immune health — with a naturally meaty flavour your pet will love.\u003c\/p\u003e\n\u003cp data-start=\"2115\" data-end=\"2329\"\u003eFreeze-dried raw to retain nutrients and made right here in our Sydney facility, this lamb steak is ideal for dogs and cats who enjoy variety or need a red-meat rotation. No fillers. No grains. Just the good stuff.\u003c\/p\u003e\n\u003cp data-start=\"2331\" data-end=\"2530\"\u003e✔ 100% Aussie lamb, human-grade quality\u003cbr data-start=\"2370\" data-end=\"2373\"\u003e✔ Iron-rich, great for energy and coat health\u003cbr data-start=\"2418\" data-end=\"2421\"\u003e✔ Freeze-dried to keep it raw and ready\u003cbr data-start=\"2460\" data-end=\"2463\"\u003e✔ Great for pets needing red meat options\u003cbr data-start=\"2504\" data-end=\"2507\"\u003e✔ Proudly made in-house\u003c\/p\u003e","brand":"RAFA Superfood","offers":[{"title":"Default Title","offer_id":51557431902507,"sku":null,"price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0878\/2250\/0139\/files\/IMG-1494.jpg?v=1764220935"},{"product_id":"rafa-freeze-dried-tasmanian-salmon-fillet-60g","title":"RAFA Freeze-Dried Tasmanian Salmon Fillet 60g","description":"\u003cp data-start=\"1833\" data-end=\"1885\"\u003eRAFA Freeze-Dried Tasmanian Salmon Fillet 60g\u003c\/p\u003e","brand":"RAFA Superfood","offers":[{"title":"Default Title","offer_id":51557482299691,"sku":null,"price":19.95,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0878\/2250\/0139\/files\/IMG-1497.png?v=1764221110"},{"product_id":"rafa-freeze-dried-pink-ling-50g","title":"RAFA Freeze-Dried Pink Ling 50g","description":"\u003cp data-start=\"1833\" data-end=\"1885\"\u003e\u003cspan\u003eRaw Freeze-Dried Pink Ling Treats – Australian Made Your furry friend is about to discover their new obsession. These Australian-made freeze-dried pink ling treats are pure, simple, and absolutely irresistible. We've stripped away everything except the good stuff – just premium pink ling, frozen and dried to lock in all the natural flavour and nutrition. No fillers, no mystery ingredients, just wholesome protein that'll have tails wagging and whiskers twitching. Perfect for rewarding good behaviour, training sessions, or just because they deserve something special. Watch them go wild for a treat that's as good for them as it tastes.\u003c\/span\u003e\u003c\/p\u003e","brand":"RAFA Superfood","offers":[{"title":"Default Title","offer_id":51864558305579,"sku":null,"price":24.95,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0878\/2250\/0139\/files\/PinkLingFrontGrey_1592c4bc-1796-4283-8ca2-670b831c0c91.webp?v=1769138227"},{"product_id":"rafa-freeze-dried-beef-heart-90g","title":"RAFA Freeze-Dried Beef Heart 90g","description":"\u003cp data-start=\"2864\" data-end=\"3053\"\u003e\u003cstrong data-start=\"2571\" data-end=\"2618\"\u003eRAFA Freeze-Dried Beef Heart 90g\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"3055\" data-end=\"3236\"\u003e✔ Sourced and made in Australia\u003cbr data-start=\"3086\" data-end=\"3089\"\u003e✔ Naturally high in protein and iron\u003cbr data-start=\"3125\" data-end=\"3128\"\u003e✔ Single-ingredient and filler-free\u003cbr data-start=\"3163\" data-end=\"3166\"\u003e✔ Freeze-dried raw for peak nutrition\u003cbr data-start=\"3203\" data-end=\"3206\"\u003e✔ Ideal for both cats and dogs\u003c\/p\u003e","brand":"RAFA Superfood","offers":[{"title":"Default Title","offer_id":51869227188523,"sku":null,"price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0878\/2250\/0139\/files\/2_b5857b14-c931-4b47-9312-335998563244.webp?v=1769143024"},{"product_id":"rafa-freeze-dried-lamb-heart-90g","title":"RAFA Freeze-Dried Lamb Heart 90g","description":"\u003cp data-start=\"2864\" data-end=\"3053\"\u003e\u003cstrong data-start=\"2571\" data-end=\"2618\"\u003eRAFA Freeze-Dried Lamb Heart 90g\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"3055\" data-end=\"3236\"\u003e✔ Sourced and made in Australia\u003cbr data-start=\"3086\" data-end=\"3089\"\u003e✔ Naturally high in protein and iron\u003cbr data-start=\"3125\" data-end=\"3128\"\u003e✔ Single-ingredient and filler-free\u003cbr data-start=\"3163\" data-end=\"3166\"\u003e✔ Freeze-dried raw for peak nutrition\u003cbr data-start=\"3203\" data-end=\"3206\"\u003e✔ Ideal for both cats and dogs\u003c\/p\u003e","brand":"RAFA Superfood","offers":[{"title":"Default Title","offer_id":51869650452779,"sku":null,"price":19.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0878\/2250\/0139\/files\/1_d2d8a9cd-8b52-4f56-aa36-92c946f986b2.webp?v=1769143449"},{"product_id":"rafa-freeze-dried-hoki-fillet-60g","title":"RAFA Freeze-Dried Hoki Fillet 60g","description":"\u003cp\u003eRAFA Freeze-Dried Hoki Fillet 60g\u003c\/p\u003e","brand":"RAFA Superfood","offers":[{"title":"Default Title","offer_id":51870064443691,"sku":null,"price":19.95,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0878\/2250\/0139\/files\/HokiFrontGrey_75a5cf56-32e1-4258-9099-26eea6d94576.webp?v=1769144040"},{"product_id":"rafa-freeze-dried-emu-steak-60g","title":"RAFA Freeze-Dried Emu Steak 60g","description":"\u003cp data-start=\"5329\" data-end=\"5371\"\u003e\u003cstrong data-start=\"5329\" data-end=\"5371\"\u003eAussie Bush Tucker for Pets with Taste\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"5373\" data-end=\"5569\"\u003eLow in fat and high in protein, emu is a brilliant alternative to traditional red meats. 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